Shopify Alternatives For Digital Products

Finding the right platform for your online business is crucial as it can greatly impact the success and scalability of your online store.

shopify logo

While Shopify has become a prominent name in the e-commerce space, you might be seeking alternatives that better fit your business's unique needs.

Whether those needs hinge on pricing, functionality, design flexibility, or customer support, exploring Shopify alternatives can lead to more tailored solutions for your online store.

Popular Shopify Alternatives

As you explore these Shopify competitors, consider not just the features but also how well they align with your specific needs. 


WooCommerce is a flexible open-source platform that runs on WordPress, allowing you to leverage a vast array of plugins and themes. It's a great fit if you're already familiar with WordPress or if you want a customizable online store without a hefty price tag.

  • Ease of Use: Requires some familiarity with WordPress
  • Cost: Free plugin, but costs for hosting, themes, and plugins can add up
  • Customization: High, with access to thousands of plugins and themes


Magento, now known as Adobe Commerce, caters to businesses looking for extensive customization and scalability. It provides powerful tools and is particularly well-suited for large businesses that have development resources.

  • Ease of Use: Best for those with development experience
  • Cost: Community edition is free, Enterprise version can be costly
  • Customization: Very high, with robust features and a strong developer community


BigCommerce is a leading Shopify competitor that offers a range of built-in features and tools ideal for growing businesses. It's designed for scalability and ease of use, without requiring extensive customization.

  • Ease of Use: User-friendly with a focus on growth
  • Cost: Tiered pricing plans based on business size
  • Customization: Moderate, with a variety of themes and built-in features


Squarespace is known for its sleek design templates and intuitive drag-and-drop builder. It's a solid choice for small businesses and creatives who want a beautiful store without a steep learning curve.

  • Ease of Use: Highly intuitive and user-friendly
  • Cost: Monthly subscription with various pricing tiers
  • Customization: Moderate, with a focus on design and ease of setup

Each of these platforms offers unique strengths that might appeal to different aspects of your ecommerce vision. Whether you prioritize customization, ease of use, scalability, or design, there's a Shopify alternative that's likely to match your requirements.


Free and Open Source Solutions

Looking for something a bit more budget friendly? Free and open-source platforms offer cost-effective ways to set up an online store. These solutions grant you full ownership and control, providing a professional-grade foundation for your online business without the monthly fees.

WooCommerce for WordPress

WooCommerce is a powerful WordPress plugin that transforms your site into a fully-functioning eCommerce platform. It's a fantastic choice if you're already familiar with WordPress. Here's what makes WooCommerce stand out:

  • Free & Open Source: Fully accessible without any upfront costs.
  • WordPress Integration: Seamlessly integrates with your WordPress website.
  • Customizable: Extensive options to tailor your online store.
  • Plugins & Themes: Access to thousands of free and paid extensions to enhance your store.
  • Ownership: You maintain 100% ownership of your content and data.

PrestaShop Essentials

PrestaShop is another robust open-source eCommerce solution where you don't have to compromise on professionalism or features. PrestaShop offers:

  • Zero Cost: Completely free to download and install.
  • Customization: Personalize your store to fit your brand.
  • Community Support: Benefit from a wide community for help and plugins.
  • Self-Hosted: Control your data and keep your store self-contained.

Pricing and Fees Comparison

When exploring alternatives to Shopify, consider how pricing and fee structures can impact your budget. Here's a breakdown of transaction fees and monthly fees that’ll help you gauge which platform fits your financial parameters.

Transaction Fees

Different platforms handle transaction fees in their own ways. Shopify charges a fee for each sale you make unless you use Shopify Payments, which waives this cost. The transaction fees vary depending on your plan.

  • Shopify: Ranges from 2.9% + 30¢ to 2.4% + 30¢
  • Wix: No transaction fees for sales
  • BigCommerce: No transaction fees
  • WooCommerce: While the software is free, you’ll encounter processing fees from payment gateways like PayPal or Stripe.

It's worth noting that these transaction fees are often in addition to the fees charged by the payment processor itself.

Monthly Fee Structures

Monthly fees are where you’ll notice significant differences between platforms, as each offers a range of plans.

  • Shopify: Offers plans at $29, $79, and higher price points.
  • Wix: Starts at $16 per month for basic e-commerce functionality.
  • BigCommerce: Similar to Shopify with plans starting at $29.95 per month.
  • WooCommerce: Free to use, but you'll pay for hosting, themes, and plugins.
  • Squarespace: E-commerce plans available from $26 per month.

Always check the latest pricing on each platform's website to get the most current information. Remember that low upfront costs can be balanced out by higher transaction fees, so factor that into your decision.

Frequently Asked Questions

Finding the right e-commerce platform is important for your online business success. Below are the answers to some common questions about alternatives to Shopify that might fit your specific needs.

What platforms offer free e-commerce solutions as alternatives to Shopify?

If you're on a tight budget, platforms like WooCommerce provide a free plugin for WordPress sites, enabling you to build and customize your store with considerable flexibility.

Another cost-effective choice is Magento Open Source, which offers a range of customizable options without initial fees.

Which open-source platforms are considered viable substitutes for Shopify?

Aside from the popular WooCommerce, Magento Open Source stands out as a robust alternative for those looking for flexibility and customization in their e-commerce solution. These platforms allow you full control over your store's design and functionality.

What e-commerce services are recommended for drop shipping aside from Shopify?

For dropshipping, platforms like BigCommerce and Magento are often suggested for their advanced features and scalability.

They offer a breadth of integrations with popular dropshipping suppliers and allow you to streamline your operations as your business grows.

Rich Kainu

Article by

Rich Kainu

Rich Kainu is the founder and a main contributor to Deal In Digital. He has over 12 years of experience in digital product creation, sales, and marketing as well as content creation strategies..

Similar Posts